What if I told you that you could NEVER Email or advertise another California resident.
Would that KILL your Business?
California may be the land where DREAMS are MADE UNLESS your business uses email marketing.
Then California is where your Dreams go to DIE.
Let’s just say this .. if BILL AB2546 gets VOTED and passed this Friday close to 5 Industries can face MILLIONS of dollars in FINES and YEARS of litigation and for some businesses, this can mean the END. 😫
All this because the law is SO Gray now with terms like “Initiate” which IS NOT properly defined BUT can be interpreted and ANYONE and I mean ANYONE that is tied to ..
- Capturing and SENDING and Email message.
This means the provider you use to set up your landing pages, or the TOOLS you use to send an email address from one system to another.
Every SYSTEM and person who TOUCHES that email Can be liable and SUED if they are found violating ANY of the proposed amendments ($1000- $1M)
Yeah… so while you advertise your products and capture that email – EVERY SYSTEM you USE can be argued as an “initiator.”
Oh and this is JUST 1 out of the LONG list of proposed Amendments (see below for FULL link)
So what 5 Industries are DIRECTLY affected by the BILL AB2546 ?
- BIG Brands – ex .. Walmart, Wish, Amazon …etc
- Email Service providers – mailchimps, mandrill, infusionsoft
- SAAS – ex Clickfunnels, Lead pages, Zapier ..
- Affiliate Networks
- 3rd party email list managers .
Why You Haven’t Heard ?
Now you’re probably wondering … why haven’t I heard about this .. ?
or maybe you’re thinking … we have a team of lawyers if this affected US we would know.
The truth is .. NO!
Because BRINGING attention to this RIDICULOUS amendment is NOT what the “original creator” wanted since any objections to THIS amendment could cause the Senate to quash this, by NOT getting the votes it needs to pass.
Lets face it… the LESS attention this GETS , the easier it is to get this passed.
Also, this proposed amendment is being positioned as a “Fight Against Spam,” but the reality is this is a desperate attempt to KEEP “Spambulance Chasers” ALIVE.
Right now these Spambulance chasers only have a foothold in California and in the past 15 months, let’s just say.. business has been “drying up for them” , HENCE this NEW amendment.
So What Can You DO?
Well unless you want to EXCLUDE California From your list of “Customers or Potential” customers.. I mean its ONLY 30+ Million people ..
There are 2 things you CAN DO NOW.
- Is sign the proposed STOP action HERE
- Sign up to be apart of the Coalition to FIGHT and STOP this. (PM and I’ll direct you to the lawyer in charge)
DO NOT IGNORE this MESSAGE and DO NOT ASSUME YOUR BUSINESS is NOT AT RISK.
PLEASE SHARE this message SO WE CAN STOP This NOW!!